{"id":417,"date":"2023-01-21T15:35:05","date_gmt":"2023-01-21T14:35:05","guid":{"rendered":"https:\/\/www.oximae.net\/?p=417"},"modified":"2024-02-21T18:13:39","modified_gmt":"2024-02-21T17:13:39","slug":"migration-dun-site-e-commerce-btoc-3","status":"publish","type":"post","link":"https:\/\/www.oximae.net\/index.php\/2023\/01\/21\/migration-dun-site-e-commerce-btoc-3\/","title":{"rendered":"Mise en place d’une CRM BtoBtoC"},"content":{"rendered":"\n

L’entreprise<\/strong> : Les Vergers Boiron (26 – Ch\u00e2teauneuf \/ Is\u00e8re)<\/p>\n\n\n\n

Domaine d\u2019activit\u00e9<\/strong> : Fabrication de pur\u00e9es de fruits<\/p>\n\n\n\n

Les enjeux<\/strong> : L\u2019entreprise est un leader mondial dans le domaine de la fabrication de pur\u00e9es de fruits \u00e0 destination des professionnels de l’agroalimentaire. Elle souhaite am\u00e9liorer la collaboration de ses \u00e9quipes commerciales au sein de ses multiples Business Unit r\u00e9parties dans le monde, et toucher les utilisateurs finaux de ses produits.<\/p>\n\n\n\n

La mission<\/strong> : Recueil des besoins des BU, construction d’une matrice de fonctionnalit\u00e9s, r\u00e9alisation du cahier des charges, recherche de prestataires, aide \u00e0 la n\u00e9gociation en vue du choix de la solution.<\/p>\n\n\n\n

Solutions mises en \u0153uvre<\/strong> : Salesforce, Sage X3 <\/p>\n","protected":false},"excerpt":{"rendered":"

L’entreprise : Les Vergers Boiron (26 – Ch\u00e2teauneuf \/ Is\u00e8re) Domaine d\u2019activit\u00e9 : Fabrication de pur\u00e9es de fruits Les enjeux : L\u2019entreprise est un leader mondial dans le domaine de la fabrication de pur\u00e9es de fruits \u00e0 destination des professionnels de l’agroalimentaire. Elle souhaite am\u00e9liorer la collaboration de ses \u00e9quipes commerciales au sein de ses… Lire la suite »Mise en place d’une CRM BtoBtoC<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":418,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"neve_meta_sidebar":"","neve_meta_container":"","neve_meta_enable_content_width":"","neve_meta_content_width":0,"neve_meta_title_alignment":"","neve_meta_author_avatar":"","neve_post_elements_order":"","neve_meta_disable_header":"","neve_meta_disable_footer":"","neve_meta_disable_title":"","_themeisle_gutenberg_block_has_review":false,"footnotes":""},"categories":[7],"tags":[11,14,18,17],"class_list":["post-417","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-erp-crm","tag-agro","tag-btob","tag-btobtoc","tag-crm"],"yoast_head":"\nMise en place d'une CRM BtoBtoC - oximae.net<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.oximae.net\/index.php\/2023\/01\/21\/migration-dun-site-e-commerce-btoc-3\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Mise en place d'une CRM BtoBtoC - oximae.net\" \/>\n<meta property=\"og:description\" content=\"L’entreprise : Les Vergers Boiron (26 – Ch\u00e2teauneuf \/ Is\u00e8re) Domaine d\u2019activit\u00e9 : Fabrication de pur\u00e9es de fruits Les enjeux : L\u2019entreprise est un leader mondial dans le domaine de la fabrication de pur\u00e9es de fruits \u00e0 destination des professionnels de l’agroalimentaire. 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